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Journal of Competitiveness

Relationship between Business Strategy and Business Model Studied in a Sample of Service Companies

Slávik Štefan, Zagoršek Branislav

Keywords:
business model, Canvas, business strategy, strategy-model relations

Abstract
A business model and a business strategy are the basic conditions of a company existence. A business model describes and explains how a company works and makes money. A business strategy describes and explains how, where and for what purpose and goal a business model will be used. The research seeks to ascertain whether there is any measurable relationship between a strategy and a model. An identification of this relationship will deepen knowledge of strategic management of the company and it is a reason for further research on the nature of relationship between a model and a strategy.

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10.7441/joc.2016.04.05


Slávik Š., Zagoršek, B. (2016) Relationship between Business Strategy and Business Model Studied in a Sample of Service Companies. Journal of Competitiveness, 8 (4), 72-84 http://doi.org/10.7441/joc.2016.04.05 
Journal of Competitiveness

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ISSN 1804-171X (Print)
ISSN 1804-1728 (On-line)


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