Relationship between Business Strategy and Business Model Studied in a Sample of Service Companies
Slávik Štefan, Zagoršek Branislav
Keywords:
business model, Canvas, business strategy, strategy-model relations
Abstract:
A business model and a business strategy are the basic conditions of a company existence. A
business model describes and explains how a company works and makes money. A business
strategy describes and explains how, where and for what purpose and goal a business model will
be used. The research seeks to ascertain whether there is any measurable relationship between
a strategy and a model. An identification of this relationship will deepen knowledge of strategic
management of the company and it is a reason for further research on the nature of relationship
between a model and a strategy.
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10.7441/joc.2016.04.05
Slávik Š., Zagoršek, B. (2016)
Relationship between Business Strategy and Business Model Studied in a Sample of Service Companies.
Journal of Competitiveness,
8 (4), 72-84 https://doi.org/10.7441/joc.2016.04.05
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